Job Responsibilities

The responsibilities of the officer will involve:

i) Spearheading the commercialization of research outputs

ii) Formulating and coordinating the preparation of work plans for sales teams, ensuring effective allocation of responsibilities and successful sales activities

iii) Compiling quarterly reports on marketing and development activities for evaluation and future planning

iv) Creating marketing and publicity strategies to enhance public awareness of the Institute's offerings

v) Overseeing the management of interactive social media accounts and the e-commerce website on a daily basis

vi) Ensuring prompt response to customer issues and enhancing communication with external clients

vii) Developing and distributing enterprise marketing tools such as fliers, profiles, and leaflets to expand the Institute's customer base

viii) Handling general customer communication by receiving and addressing complaints, inquiries, and feedback to improve customer service

ix) Establishing various enterprise brands through the design and production of branded packages for Institute products to bolster corporate image and customer confidence

x) Creating media features like newspaper adverts to increase customer awareness and revenue generation

xi) Designing and implementing advertising billboards for all revenue units to strengthen the Institute's customer base

xii) Managing outdoor sales activities by coordinating and supervising sales personnel to enhance revenues and customer service quality